C O L I N A  D E L  P A R A Í S O
O N E  C A T E G O R Y  U P
PREPARED FOR PAUL · BENAHAVÍS · CONFIDENTIAL

Ten minutes down the hill,
they charge four times your rate.
It isn't the sea.

Marbella's premium resorts sell a reason to come: racquet clubs with waiting lists, spas that anchor whole stays, recovery programmes guests plan trips around. This is sixty seconds on how Colina del Paraíso joins that league — three paths, one team, and nothing to decide until we've walked the ground together.

THE GAP · WINTER RATES ON THIS COAST

The hill is not the problem.
The reason to come is.

closedCOLINA
TODAY · NOV–MAR
€90–110COAST AVERAGE
4★ WINTER
€160–220COLINA + THE
WELLNESS ESTATE
€350–500+GOLDEN MILE
PREMIUM RESORTS

Guests pay those rates for engines, not addresses: padel they can't play at home in January, a thermal circuit with a view, a physio who knows their shoulder. Colina has what the golden mile cannot buy — the hillside, the quiet, 112 keys and land. What follows is the engine, at the scale you choose.

The corner of your resort that pays for all of this —

The engine is already engineered.

SIX PANORAMIC COURTS · ACADEMY · INTERNATIONAL WINTER CAMPS · €0.7M, COSTED TO THE QUARTER

THE MENU · THREE WAYS IN

Same team behind all three.
You choose the depth.

PATH I · THE PARTNER MODEL

We build it, we run it. You collect four ways.

€0 from you, ever. Rent from day one, a share of club revenue, ~1,400 winter room-nights sold into your apartments, the whole installation reverting to you — with optional co-investment and a stake. The investor capital is committed. In writing: the proposal · the film · the dossier.

PATH II · YOUR OWN CLUB

No partners on your land. We hand you the keys.

The club becomes your asset, your P&L, all the upside. Our role becomes our profession: project direction, cost control and owner's representation — the discipline behind ten luxury villas in Marbella — with Esteban's team running the sport under management contract. Revenue €522k and EBITDA €136k by year three, at prudent occupancy. A de-risked, pre-engineered project — not an idea.

PATH III · THE WELLNESS ESTATE

Compete with premium Marbella. On your hill.

The widest ambition — the padel club plus a full wellness, spa and recovery estate, phased so each stage proves itself before the next. Detailed below.

PATH III, UNFOLDED · SIX PROGRAMMES, ONE ESTATE

The reason a Stockholm couple
books ten nights in January.

01

The Padel Club

Six panoramic courts, academy, leagues, international winter camps. The anchor that imports northern Europe from November to March.

02

Wellness Centre & Spa

A thermal circuit built for the hillside: sauna with a view, steam, cold plunge, hydrotherapy pool, heated outdoor loungers, treatment rooms. Turns two nights into six.

03

Recovery & Physiotherapy

Physio rooms, cryotherapy, compression and ice-bath suite, assessment lab. Camps by morning, guests by afternoon — Europe's fastest-growing wellness segment.

04

Fitness & Studios

The gym rebuilt to premium standard, plus yoga, pilates and mobility studios programmed daily through winter.

05

The Members' Tier

VIP membership for owners, Benahavís villas and returning guests: priority courts, spa privileges, a lounge. Recurring revenue — and community.

06

Table & Terrace

Your restaurant, untouched, becomes the estate's heart: camp half-board, a wellness menu, the terrace as every match's finish line.

THE PHASING · AMBITION WITHOUT BETTING THE HOTEL
1

The Engine — the padel club

Proves winter demand with real numbers. Can be free to you (Path I) or turnkey yours (Path II).

≈ €0.7M
2

The Wellness Pavilion

Spa & thermal circuit, treatment rooms, outdoor relaxation. Proves ADR uplift and length of stay.

≈ €1.2–2.0M
3

Recovery, Studios & Members

The clinic, the studios, the VIP tier. Proves recurring local revenue.

≈ €0.3–0.5M

Funding is a menu too: your capital, our investor alongside you, bank financing against improved cash flows — or a mix per phase. And the prize is not only operating profit: hotels are valued on their earnings, so every euro of new winter EBITDA compounds into the asset's value — at premium-Marbella multiples.

September 3rd:
a walk, a coffee, this menu.

The render printed at full size. The sports area under your feet. An honest conversation about which path — if any — fits the next decade of Colina del Paraíso. Nothing to sign, nothing to decide on the day. By the end, we'll know which drawings to bring next.

SEE YOU ON THE 3RD